Toronto based independent publisher Dundurn Press has a long and storied history, having published Canadian stories for 49 years, and their logo, inspired by Dundurn Castle, a historic mansion in Hamilton, pointed to that fact. The company was named by founder Kirk Howard, who grew up in Hamilton and now serves as Publisher Emeritus for the press.
Last week, they revealed a new logo, a clever re-imaging of the original that points to both their desire to honour where they've come from while incorporating new elements of the press' identity.
Dundurn's early publishing focus was on Canadian and local history and politics, but in recent years, they've expanded their focus to become one of the country's most vibrant independent presses, publishing innovative fiction and creative nonfiction, while continuing to publish Canadian-focused history and culture books. They also publish lifestyle books, mysteries, thrillers, and books for young people in the middle grade and young adult categories.
Check out the video below to see exactly how Dundurn "discovered" their new logo within the old one, courtesy of designer David Taylor (Awake Studio).
In a statement, Dundurn said they aim "to publish contemporary trade fiction and nonfiction, focusing on works that amplify and elevate exceptional Canadian writers and important stories that reflect the world, satisfy curiosity, enlighten, and entertain. Our books will provide a portal into a place not yet known to the reader, where new voices and stories will be discovered. We invite readers and writers into a new home for previously underrepresented voices in our diverse cultural and literary community. Like our readers, we’re curious, courageous, and forward-thinking. Read with us. These are your stories."
President and publisher Scott Fraser added that the company is looking forward to opening street-level retail near their Toronto offices once it is safe to do so. "We’re opening ourselves up to the community and publishing innovative books in a welcoming environment," he said, "instead of behind the walls of Dundurn as a castle."